Google organic clicks
26
Clicks from Google results to this site, last 28 days.
Previous 28 days: 3 · Search Console
The SuperMarketers Lab
Better marketing.
Built and tested in the open.
Earning the Shortlist. We’re building useful GTM systems toward one goal: repeatable recommendations across 10 meaningful buyer questions. The 10 questions are chosen and frozen; the baseline is pending. Inspect the work below and what your team could own and repeat.
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THE VISIBILITY DASHBOARD · Reviewed public numbersData through Nov 8, 2026 · Collected 2026-11-11 · Read-only exports
Google search impressions
7,998
Times a link to this site was shown in Google, including AI Overviews.
Previous 28 days: 3,281 · Search Console
Site visits
664
GA4 sessions from every source, last 28 days.
Previous 28 days: 96 · Google Analytics 4
AI answer recommendation rate
Not measured
Share of tracked buyer prompts where AI answers recommend SuperMarketers.
Predictions published Oct 27 · first formal round pending
GOOGLE SEARCH · WEEKLY
Organic clicks per week
Google Search Console · www.supermarketers.ai only
Last 26 weeksComplete weeks, Monday start
Source: sc-domain:supermarketers.ai · www.supermarketers.ai pages (excludes the retired newsletter.supermarketers.ai) · through Nov 8, 2026
View organic clicks as a table
| Week starting | Clicks | Changes shipped |
|---|---|---|
| 2026-11-02 | 8 | 6 |
| 2026-10-26 | 7 | 8 |
| 2026-10-19 | 8 | 8 |
| 2026-10-12 | 3 | 6 |
| 2026-10-05 | 0 | 15 |
| 2026-09-28 | 2 | 2 |
| 2026-09-21 | 0 | 3 |
| 2026-09-14 | 1 | 3 |
| 2026-09-07 | 4 | |
| 2026-08-31 | 1 | |
| 2026-08-24 | 1 | |
| 2026-08-17 | 1 | |
| 2026-08-10 | 0 | |
| 2026-08-03 | 2 | |
| 2026-07-27 | 3 | |
| 2026-07-20 | 1 | |
| 2026-07-13 | 2 | |
| 2026-07-06 | 1 | |
| 2026-06-29 | 3 | |
| 2026-06-22 | 2 | |
| 2026-06-15 | 2 | |
| 2026-06-08 | 2 | |
| 2026-06-01 | 4 | |
| 2026-05-25 | 2 | |
| 2026-05-18 | 1 | |
| 2026-05-11 | 3 | |
| 2026-05-04 | 2 | |
| 2026-04-27 | 3 | |
| 2026-04-20 | 0 | |
| 2026-04-13 | 4 | |
| 2026-04-06 | 3 | |
| 2026-03-30 | 2 | |
| 2026-03-23 | 6 | |
| 2026-03-16 | 0 | |
| 2026-03-09 | 0 | |
| 2026-03-02 | 3 | |
| 2026-02-23 | 2 | |
| 2026-02-16 | 3 | |
| 2026-02-09 | 5 | |
| 2026-02-02 | 1 | |
| 2026-01-26 | 0 | |
| 2026-01-19 | 1 | |
| 2026-01-12 | 3 | |
| 2026-01-05 | 2 | |
| 2025-12-29 | 1 | |
| 2025-12-22 | 4 | |
| 2025-12-15 | 4 | |
| 2025-12-08 | 4 | |
| 2025-12-01 | 1 | |
| 2025-11-24 | 1 | |
| 2025-11-17 | 4 | |
| 2025-11-10 | 0 | |
| 2025-11-03 | 2 | |
| 2025-10-27 | 1 | |
| 2025-10-20 | 4 | |
| 2025-10-13 | 3 | |
| 2025-10-06 | 4 | |
| 2025-09-29 | 9 | |
| 2025-09-22 | 1 | |
| 2025-09-15 | 1 | |
| 2025-09-08 | 2 | |
| 2025-09-01 | 2 | |
| 2025-08-25 | 2 | |
| 2025-08-18 | 3 | |
| 2025-08-11 | 1 | |
| 2025-08-04 | 1 | |
| 2025-07-28 | 3 | |
| 2025-07-21 | 2 | |
| 2025-07-14 | 1 | |
| 2025-07-07 | 3 | |
| 2025-06-30 | 3 |
View search impressions as a table
| Week starting | Impressions | Changes shipped |
|---|---|---|
| 2026-11-02 | 3,121 | 6 |
| 2026-10-26 | 2,320 | 8 |
| 2026-10-19 | 1,326 | 8 |
| 2026-10-12 | 1,231 | 6 |
| 2026-10-05 | 1,264 | 15 |
| 2026-09-28 | 834 | 2 |
| 2026-09-21 | 551 | 3 |
| 2026-09-14 | 632 | 3 |
| 2026-09-07 | 953 | |
| 2026-08-31 | 906 | |
| 2026-08-24 | 300 | |
| 2026-08-17 | 264 | |
| 2026-08-10 | 673 | |
| 2026-08-03 | 815 | |
| 2026-07-27 | 760 | |
| 2026-07-20 | 386 | |
| 2026-07-13 | 89 | |
| 2026-07-06 | 111 | |
| 2026-06-29 | 148 | |
| 2026-06-22 | 104 | |
| 2026-06-15 | 60 | |
| 2026-06-08 | 96 | |
| 2026-06-01 | 65 | |
| 2026-05-25 | 87 | |
| 2026-05-18 | 112 | |
| 2026-05-11 | 198 | |
| 2026-05-04 | 96 | |
| 2026-04-27 | 101 | |
| 2026-04-20 | 71 | |
| 2026-04-13 | 90 | |
| 2026-04-06 | 121 | |
| 2026-03-30 | 108 | |
| 2026-03-23 | 81 | |
| 2026-03-16 | 47 | |
| 2026-03-09 | 83 | |
| 2026-03-02 | 174 | |
| 2026-02-23 | 102 | |
| 2026-02-16 | 78 | |
| 2026-02-09 | 86 | |
| 2026-02-02 | 93 | |
| 2026-01-26 | 88 | |
| 2026-01-19 | 131 | |
| 2026-01-12 | 130 | |
| 2026-01-05 | 439 | |
| 2025-12-29 | 43 | |
| 2025-12-22 | 61 | |
| 2025-12-15 | 94 | |
| 2025-12-08 | 76 | |
| 2025-12-01 | 67 | |
| 2025-11-24 | 102 | |
| 2025-11-17 | 116 | |
| 2025-11-10 | 96 | |
| 2025-11-03 | 143 | |
| 2025-10-27 | 161 | |
| 2025-10-20 | 98 | |
| 2025-10-13 | 93 | |
| 2025-10-06 | 105 | |
| 2025-09-29 | 115 | |
| 2025-09-22 | 97 | |
| 2025-09-15 | 85 | |
| 2025-09-08 | 74 | |
| 2025-09-01 | 83 | |
| 2025-08-25 | 117 | |
| 2025-08-18 | 90 | |
| 2025-08-11 | 104 | |
| 2025-08-04 | 155 | |
| 2025-07-28 | 111 | |
| 2025-07-21 | 129 | |
| 2025-07-14 | 3,300 | |
| 2025-07-07 | 2,600 | |
| 2025-06-30 | 499 |
View site visits (ga4) as a table
| Week starting | Visits | Changes shipped |
|---|---|---|
| 2026-11-02 | 129 | 6 |
| 2026-10-26 | 144 | 8 |
| 2026-10-19 | 103 | 8 |
| 2026-10-12 | 288 | 6 |
| 2026-10-05 | 96 | 15 |
AI ANSWERS
Recommendation rate over time
10 fixed buyer questions · ChatGPT and Gemini consumer apps · Perplexity not collected yet
No reviewed answer snapshots yet.
The same questions, tested consistently. Each future point will show its numerator, denominator, and engine.
Last 26 weeksNo values plotted
Source: prompt tracker · first formal round pending · Predictions published Oct 27 →
The direction, not a claimed result
Become a consistently recommended and cited source for AI marketing implementation in B2B SaaS.
Target Set after baseline
12changes shipped in November
6 of 25checklist tasks ran in November
19changes with a 28-day result so far
| Date | What changed | Why | Watching | Result |
|---|---|---|---|---|
| Nov 13 | Publish what buyers search and askPublished: Why did my Search Console impressions spike? With the video walkthrough, the weekly chart and the six checks | WhyImpressions jumped 2.4× in two weeks and people ask Google why theirs spike | WatchingGoogle impressions | ResultNo page-level data yet |
| Nov 13 | Fix the site so Google and AI can read itLinked the new impressions-spike post from the two pages that caused the spike | WhyThe new post had no internal links, and these two pages hold most of the site's impressions | WatchingNo number tied | ResultNothing to read |
| Nov 10 | Publish what buyers search and askRebuilt the AI visibility tools guide around the questions people ask: head-to-heads, a mid-market price answer, a budget pick, and every vendor price re-checked with dated screenshots | Why3,057 impressions, 2 clicks, avg position 6.0 (Search Console, Oct 10 to Nov 6); most queries are long comparison and pricing questions where we already rank 1.5 to 5 with no click | WatchingGoogle clicks | ResultReads Dec 8 |
| Nov 10 | Publish what buyers search and askRewrote the B2B buyer research guide with sourced short answers, a statistics table, our own Search Console data, and a free worksheet | Why745 impressions, 0 clicks (Search Console, Oct 10 to Nov 6); 38 of 40 queries are 8 words or longer | WatchingGoogle clicks | ResultReads Dec 8 |
| Nov 10 | Publish what buyers search and askRebuilt the Hiring Index around the question it answers, with six findings, charts, a free CSV under CC BY 4.0, and a cite box | WhyThe page launched Nov 4 and its search impressions did not match a real question yet | WatchingGoogle impressions | ResultReads Dec 8 |
| Nov 9 | Publish what buyers search and askRewrote the SEO vs AEO page as one SEO vs AEO vs GEO page, folded AEO vs GEO into it with a 301, and added our own test of 12 ChatGPT and Gemini answers | Whygeo vs seo 2,900 searches/mo, seo vs geo 1,900, aeo vs seo 1,900, aeo vs geo 1,600 (DataForSEO, Oct 28). Three overlapping pages split them and none ranked. | WatchingGoogle clicks | ResultReads Dec 7 |
| Nov 5 | Publish what buyers search and askPublished: I built a job board for marketers. Here's what 134 startup roles pay | WhyNot recorded | WatchingGoogle impressions | ResultReads Dec 3 · 9 impressions in 3 days so far |
| Nov 4 | Publish what buyers search and askLaunched the Hiring Index: open marketing roles at startups, updated weekly | WhyNot recorded | WatchingGoogle clicks | ResultReads Dec 2 · 0 clicks in 4 days so far |
| Nov 3 | Publish what buyers search and askPublished: How to build a brand voice guide AI actually follows | Why"brand voice guide" 170 searches/mo, difficulty 9; "brand voice guidelines" 170 (DataForSEO, Nov 2). Comes with a free template and prompts. | WatchingGoogle impressions | ResultReads Dec 1 · 3 impressions in 5 days so far |
| Nov 3 | Publish what buyers search and askPublished: Agentic marketing, step by step, with prompts, code, and a 19-file starter kit | WhyNot recorded | WatchingGoogle impressions | ResultReads Dec 1 · 6 impressions in 5 days so far |
| Nov 2 | Get named in AI answersPublished: Is SuperMarketers worth it? An honest review, with costs, fit, and who it's not for | WhyChatGPT and Gemini answer "Is SuperMarketers worth it for a B2B SaaS company?" from older copy, calling $5,000 a starting price and SuperMarketers an AEO agency (Earning the Shortlist rounds, Oct 27 and Nov 2) | WatchingAI answers | ResultReads in AI answers once tracking starts |
| Nov 2 | Fix the site so Google and AI can read itLinked the worth-it review from About, Book, Case studies, and the tracking post; one $5,000 price everywhere | WhyThe branded P10 answer should point at one current page, not older copy | WatchingAI answers | ResultReads in AI answers once tracking starts |
Show 45 older changes
| Date | What changed | Why | Watching | Result |
|---|---|---|---|---|
| Oct 29 | Publish what buyers search and askEmbedded the keyword research video and spreadsheet link in two posts | WhyNot recorded | WatchingGoogle impressions | ResultReads Nov 26 · 63 impressions in 10 days so far |
| Oct 28 | Publish what buyers search and askAnswered "is it free?" in the first line of the Claude Code video editing skill post, added an FAQ, and named it a Descript alternative in the title | Why340 impressions, 3 clicks, avg position 6.3 (Search Console, Jul 27 to Oct 24); searchers ask "is it free?" in five languages | WatchingGoogle clicks | ResultReads Nov 25 · 6 clicks in 11 days so far |
| Oct 28 | Publish what buyers search and askAdded a plain definition of the AI visibility gap to the top of the gap calculator | Why44 impressions, 0 clicks, avg position 15.4 (Search Console, Jul 27 to Oct 24); 26 of them for "ai visibility gap", and the page never defined it | WatchingGoogle clicks | ResultReads Nov 25 · 0 clicks in 11 days so far |
| Oct 28 | Publish what buyers search and askPut "GitHub Repo" in the title of the open-source marketing agents post | Why50 impressions, 0 clicks, avg position 7.4 (Search Console, Jul 27 to Oct 24); the top query is "marketing repo" | WatchingGoogle clicks | ResultReads Nov 25 · 1 clicks in 11 days so far |
| Oct 28 | Publish what buyers search and askPublished: AI visibility tracking on a budget, the 3 routines I run every week | Why215 impressions, 0 clicks, avg position 5.2 for a founder asking how to monitor AI search visibility on a tight budget (Search Console, Jul 28 to Oct 25); "ai visibility tracking" 320 searches/mo, difficulty 25 (DataForSEO) | WatchingGoogle impressions | ResultReads Nov 25 · 59 impressions in 11 days so far |
| Oct 28 | Fix the site so Google and AI can read itAdded an IndexNow key so changed and new pages are pinged to Bing-powered engines daily | WhyNot recorded | WatchingGoogle impressions | ResultNo page-level data yet |
| Oct 27 | Get named in AI answersPublished dated Earning the Shortlist predictions before the first AI answer round | WhyPredictions have to be dated before the data exists, or they prove nothing | WatchingAI answers | ResultReads in AI answers once tracking starts |
| Oct 26 | Publish what buyers search and askAdded a "Follow Earning the Shortlist" signup block to every article and the AI Visibility Check result | WhyReaders of every article had no way to follow the experiment | WatchingNo number tied | ResultNothing to read |
| Oct 23 | Publish what buyers search and askPublished: Content strategy template, 9 decisions on one page | WhyA business-first foundation for the prompt, evidence and measurement posts, with a free template | WatchingGoogle impressions | ResultReads Nov 20 · 161 impressions in 16 days so far |
| Oct 23 | Publish what buyers search and askPublish: Content strategy template, 9 decisions on one page | WhyBusiness-first foundation for the prompt, evidence and measurement posts | WatchingGoogle impressions | ResultReads Nov 20 · 161 impressions in 16 days so far |
| Oct 21 | Publish what buyers search and askRewrote the prompt-tracking guide around the 2026 measurement research and the Shortlist Ladder | WhyThe existing guide had no outside sources and predated the 2026 measurement research | WatchingGoogle impressions | ResultReads Nov 18 · 0 impressions in 18 days so far |
| Oct 20 | Fix the site so Google and AI can read itRewrote the title and description on the AI visibility tools guide, and added budget and audit FAQs | Why6,303 impressions, 1 click, avg position 8.1 (Search Console, Jul 19 to Oct 17) | WatchingGoogle clicks | ResultReads Nov 17 · 1 clicks in 19 days so far |
| Oct 20 | Fix the site so Google and AI can read itRewrote the title and description on the B2B buyer research guide | Why1,104 impressions, 0 clicks, avg position 6.1 (Search Console, Jul 19 to Oct 17) | WatchingGoogle clicks | ResultReads Nov 17 · 2 clicks in 19 days so far |
| Oct 20 | Fix the site so Google and AI can read itRewrote the title and description on the SEO vs AEO guide | Why76 impressions, 0 clicks; top query asks which to invest in first | WatchingGoogle clicks | ResultReads Nov 17 · 0 clicks in 19 days so far |
| Oct 20 | Fix the site so Google and AI can read itRewrote the title and description on the ChatGPT citation guide | Why61 impressions, 0 clicks; top query asks why a SaaS isn't showing up in ChatGPT | WatchingGoogle clicks | ResultReads Nov 17 · 0 clicks in 19 days so far |
| Oct 20 | Publish what buyers search and askPublished: 6,303 impressions and 1 click, why, and what I changed | WhyShow the full signal-to-change loop on a real page | WatchingGoogle impressions | ResultReads Nov 17 · 5 impressions in 19 days so far |
| Oct 18 | Show what movedAdded GA4 site visits to the Lab dashboard | WhyNot recorded | WatchingNo number tied | ResultNothing to read |
| Oct 18 | Show what movedAdded this Shipped log, weekly ship markers on the Google chart, and the checklist table | WhyThe dashboard showed the numbers but not the work behind them | WatchingNo number tied | ResultNothing to read |
| Oct 18 | Get named in AI answersChose and froze the 10 buyer prompts to track in AI answers (cohort v1) | WhyThe AI recommendation rate cannot be measured until the prompts are fixed | WatchingAI answers | ResultReads in AI answers once tracking starts |
| Oct 18 | Show what movedLab: Shipped log, chart ship markers, and the checklist; services Everything included | WhyThe dashboard showed the numbers but not the work behind them | WatchingNo number tied | ResultNothing to read |
| Oct 16 | Show what movedPut real Search Console numbers on the public Lab dashboard | WhyNot recorded | WatchingNo number tied | ResultNothing to read |
| Oct 15 | Publish what buyers search and askPublished: what to watch on a SaaS competitor's website | WhyNot recorded | WatchingGoogle impressions | ResultReads Nov 12 · 33 impressions in 24 days so far |
| Oct 8 | Fix the site so Google and AI can read itPre-rendered the homepage so AI crawlers can read it | WhyThe homepage is a JavaScript app, and AI crawlers do not run JavaScript, so they read an empty page | WatchingAI answers | ResultReads in AI answers once tracking starts |
| Oct 8 | Get named in AI answersReplaced the old embedded-partner and AI-first lines with one company description across 47 pages | WhyNot recorded | WatchingAI answers | ResultReads in AI answers once tracking starts |
| Oct 8 | Fix the site so Google and AI can read itFixed the sameAs links in Organization schema: company page, GitHub, and YouTube | WhyNot recorded | WatchingAI answers | ResultReads in AI answers once tracking starts |
| Oct 8 | Fix the site so Google and AI can read itAdded VideoObject schema, chapters, and a transcript to the Flodesk video walkthrough | WhyNot recorded | WatchingGoogle impressions | ResultNew: 120 impressions in its first 28 days |
| Oct 8 | Publish what buyers search and askExpanded the AI visibility tools guide to 7 tools, with comparison tables | WhyNot recorded | WatchingGoogle clicks | ResultNew: 2 clicks in its first 28 days |
| Oct 8 | Fix the site so Google and AI can read itAdded internal links to the tools guide from 13 pages, plus share images for the AEO guides | WhyNot recorded | WatchingGoogle impressions | Result2,043 → 2,982 impressions (+46%) |
| Oct 8 | Fix the site so Google and AI can read itFixed title case in the Claude Code video editing skill page title | WhyNot recorded | WatchingGoogle clicks | ResultNew: 7 clicks in its first 28 days |
| Oct 8 | Publish what buyers search and askPublished: consistent branding for AI search | WhyNot recorded | WatchingGoogle impressions | ResultNew: 113 impressions in its first 28 days |
| Oct 8 | Publish what buyers search and askPublished the Talkadot case study with the cofounder testimonial video | WhyNot recorded | WatchingGoogle impressions | ResultNew: 22 impressions in its first 28 days |
| Oct 8 | Publish what buyers search and askPublished the free Claude Code video editing skill, an open-source replacement for Descript | WhyNot recorded | WatchingGoogle impressions | ResultNew: 610 impressions in its first 28 days |
| Oct 7 | Publish what buyers search and askPublished the Flodesk AEO field study with an evidence explorer and reusable worksheets | WhyNot recorded | WatchingGoogle impressions | ResultNew: 117 impressions in its first 28 days |
| Oct 6 | Publish what buyers search and askPublished: open-source AI marketing agents, the system we sell, on GitHub | WhyNot recorded | WatchingGoogle impressions | ResultNew: 69 impressions in its first 28 days |
| Oct 5 | Know the marketInstalled Google Analytics 4 across the site (47 pages) | WhyNot recorded | WatchingNo number tied | ResultNothing to read |
| Oct 5 | Publish what buyers search and askPublished: how I organized all my marketing content into three folders any AI can use | WhyNot recorded | WatchingGoogle impressions | ResultNew: 13 impressions in its first 28 days |
| Oct 5 | Publish what buyers search and askPublished: editing a client video testimonial with Claude Code | WhyNot recorded | WatchingGoogle impressions | ResultNew: 41 impressions in its first 28 days |
| Sep 28 | Publish what buyers search and askPublished the AI visibility citation opportunities guide | WhyNot recorded | WatchingGoogle impressions | ResultNew: 23 impressions in its first 28 days |
| Sep 28 | Publish what buyers search and askPublished the Intryc case study and featured both case studies on the homepage | WhyNot recorded | WatchingGoogle impressions | ResultNew: 112 impressions in its first 28 days |
| Sep 24 | Publish what buyers search and askPublished the guide to five SaaS website pages to optimize for AI search | WhyNot recorded | WatchingGoogle impressions | ResultNew: 11 impressions in its first 28 days |
| Sep 24 | Publish what buyers search and askPublished: how to reverse-engineer why AI recommends a competitor | WhyNot recorded | WatchingGoogle impressions | ResultNew: 50 impressions in its first 28 days |
| Sep 23 | Publish what buyers search and askPublished the Oyster case study and a case studies section | WhyNot recorded | WatchingGoogle impressions | ResultNew: 38 impressions in its first 28 days |
| Sep 18 | Publish what buyers search and askPublished: everyone sells AI marketing now, almost none of it ships | WhyNot recorded | WatchingGoogle impressions | ResultNew: 9 impressions in its first 28 days |
| Sep 15 | Publish what buyers search and askPublished: AI made drafting free. It made reviewing expensive. | WhyNot recorded | WatchingGoogle impressions | ResultNew: 3 impressions in its first 28 days |
| Sep 15 | Publish what buyers search and askPublished the claims intelligence guide, a follow-up to the AEO prompt tracking guide | WhyNot recorded | WatchingGoogle impressions | ResultNew: 15 impressions in its first 28 days |
Changes through Oct 18, 2026 were logged afterwards from the site history, so most have no recorded reason. Purple ticks on the Google chart above mark the weeks with shipped changes.
| Task | Sep 2026 | Oct 2026 | Nov 2026 | Last shipped |
|---|---|---|---|---|
| Know the marketMonth one, refreshed monthly | ||||
| Baseline: Google clicks, impressions, indexed pages, and AI answers on day one | · | 1 | · | Oct 5 |
| Buyer questions and keyword research, from Search Console, Ahrefs, Reddit, and AI follow-ups | · | · | · | Not yet |
| Keyword map: every page owns its searches, so no two pages compete | · | · | · | Not yet |
| Competitor map: who ranks, and who AI recommends instead of you | · | · | · | Not yet |
| Fact sheet: prices, features, and claims checked against your site and AI answers | · | · | · | Not yet |
| Fix the site so Google and AI can read itEvery week | ||||
| Full site crawl: broken links, redirects, canonicals, and sitemaps | · | · | · | Not yet |
| AI crawlers (GPTBot, ClaudeBot, PerplexityBot) can reach and read every page | · | 1 | · | Oct 8 |
| Index checks, and index requests for new and changed pages | · | 1 | · | Oct 28 |
| Titles and descriptions rewritten where people see you but do not click | · | 5 | · | Oct 20 |
| Schema markup: organization, article, FAQ, product, and video | · | 2 | · | Oct 8 |
| Internal links from strong pages to new ones, with no orphan pages | · | 1 | 2 | Nov 13 |
| Page speed and mobile fixes | · | · | · | Not yet |
| Publish what buyers search and askEvery week | ||||
| Articles written to beat the answer that ranks today | 6 | 9 | 4 | Nov 13 |
| Comparison and alternatives pages | · | 1 | · | Oct 8 |
| Customer stories and case studies | 2 | 1 | · | Oct 8 |
| Refreshes of pages that rank 8 to 20, or are going stale | · | 5 | 3 | Nov 10 |
| Free tools, templates, and worksheets people use and link to | · | 2 | 2 | Nov 10 |
| Social posts and a newsletter edition from each new piece | · | 1 | · | Oct 26 |
| Get named in AI answersEvery month | ||||
| Your buyer prompts re-run every month in ChatGPT, Perplexity, Gemini, Claude, and Copilot | · | 2 | · | Oct 27 |
| Wrong AI answers traced to the page they quote, then fixed at the source | · | · | 1 | Nov 2 |
| One clear description of your company across your site and your own profiles | · | 1 | · | Oct 8 |
| Show what movedEvery Monday | ||||
| Shipped log: every change, dated, with the reason and the number it should move | · | 2 | · | Oct 18 |
| Live dashboard: Google and AI numbers, kept separate | · | 2 | · | Oct 18 |
| Monday report: what shipped, what moved, and what is next | · | · | · | Not yet |
| A person reviews every change before it goes live | On every change | Always | ||
What could your team own and run?
A published source repository and a walkthrough of the system. These are existing artifacts, not a measured acquisition result.
Next: Review the AI-description follow-up
Article: 6 Oct 2026
What you can learn · What exists · Evidence · Next step
Can one buyer question become a useful campaign?
Planned output: a useful answer and related campaign assets. The pilot has not produced a measured result in this public record.
Next: Choose the first question and baseline
Source: prospective plan
What you can learn · What exists · Evidence · Next step
Do honest competitor pages earn AI citations?
Planned output: 2 to 3 comparison or alternatives pages for competitors already in the competitor tracker, each tied to one tracked buyer prompt. Nothing has been published for this test yet.
Next: Pick 2 to 3 tracked competitors and their buyer prompts
Article: 23 Sep 2026
What you can learn · What exists · Evidence · Next step
Do listicles reach buyers or just tool shoppers?
The existing AI visibility tools list earned 6,131 Google impressions and 2 clicks in 90 days, at an average position of 8.2. Planned output: one buyer-facing list and a matched non-list page on the same topic.
Next: Pick a buyer-facing topic and a matched non-list page
Article: 27 Jun 2026
What you can learn · What exists · Evidence · Next step
Can programmatic pages earn trust if every page carries its own evidence?
Planned output: one AI visibility report page per SaaS category, regenerated monthly from study v1 (6 categories, 10 prompts, 5 engines, 3 runs: 900 answers per round). Nothing has been generated yet.
Next: Approve study v1 categories and the cost of one round
Article: 27 Jun 2026
What you can learn · What exists · Evidence · Next step
Can a free weekly data asset earn links and citations?
A live Hiring Index (open marketing roles at startups, refreshed weekly) and an article on what 134 startup roles pay. These exist; no link or citation result is claimed yet. A quarterly report is planned for early January 2027 (Q4 2026), with a CSV, a cite box and dataset markup; the page keeps its weekly update.
Next: Publish the Q4 2026 quarterly report in early January, then count referring links and AI citations 28 days later
Article: 5 Nov 2026
What you can learn · What exists · Evidence · Next step
Does a free template make a how-to post earn more than an article alone?
A published brand voice guide with a free template and prompts, built around a topic with 170 searches a month and low difficulty (DataForSEO, Nov 2). No performance result yet.
Next: Compare its impressions and clicks with the next article-only post at 28 days
Article: 3 Nov 2026
What you can learn · What exists · Evidence · Next step
Can a plain, honest page correct what AI says about us?
A published review page with costs, fit, and who it is not for. It targets one frozen question (P10). No improvement is claimed yet.
Next: Re-run the branded question in the next reviewed AI round
Article: 2 Nov 2026
What you can learn · What exists · Evidence · Next step
Does pinging a search index get new pages seen sooner?
A key file and a daily job that checks the sitemap for changed pages and pings only when something changed. It has not yet been measured against a control.
Next: Add Bing Webmaster Tools so first-seen dates can be read
Source: Lab shipped log, 28 Oct 2026
What you can learn · What exists · Evidence · Next step
Do rewrites of pages with impressions but no clicks win clicks?
A weekly shortlist of pages with high impressions and low clicks, and a dated entry for every rewrite so each can be read after 28 days.
Next: Rewrite titles and first answers for the top three pages, then read at 28 days
Source: Lab shipped log
What you can learn · What exists · Evidence · Next step
Can we get into the pages AI already cites?
A list of the pages and domains cited in AI answers for our ten buying questions, with the questions each one answers. The first list is built from three tracking rounds; counts stay unpublished until a person reviews the answers.
Next: Review the first list, pick the pages worth contacting, and send a small first batch
Source: Lab plan, 10 Nov 2026
What you can learn · What exists · Evidence · Next step
Does a public, specific AI visibility audit teach more than a generic one?
One published audit: the buying questions asked, what AI answered, which pages were cited, what the company can fix first, and what it would cost to do so. Nothing is published until it has been checked line by line.
Next: Choose the company from the Hiring Index and run the audit
Source: Lab plan, 10 Nov 2026
What you can learn · What exists · Evidence · Next step
Will a free AI crawler checker bring in people who need the work?
A checker page where anyone enters a URL and sees which AI crawlers are allowed, whether the page renders without scripts, and what to change. It is in build; no result is claimed.
Next: Finish the checker, test it on ten sites, publish it with a worked example
Source: Lab plan, 10 Nov 2026
What you can learn · What exists · Evidence · Next step
13 of 13 records
| Build / question | Job to be done | Status | Evidence and next step |
|---|---|---|---|
| BUILD 01What could your team own and run?The open-source marketing systemView full breakdown → | Job to be doneFound in AI · Repeatable work | StatusIn progress | Evidence and next stepPublic repository and articleNext: Review the AI-description follow-up Article: 6 Oct 2026 |
| BUILD 02Can one buyer question become a useful campaign?Buyer-question content-system pilotView full breakdown → | Job to be doneBetter content · Repeatable work | StatusPlanned | Evidence and next stepProspective planNext: Choose the first question and baseline Source: prospective plan |
| BUILD 03Do honest competitor pages earn AI citations?Competitor comparison and alternatives pagesView full breakdown → | Job to be doneFound in AI · Better content | StatusPlanned | Evidence and next stepProspective plan and published competitor researchNext: Pick 2 to 3 tracked competitors and their buyer prompts Article: 23 Sep 2026 |
| BUILD 04Do listicles reach buyers or just tool shoppers?Listicle visibility and traffic testView full breakdown → | Job to be doneFound in AI · Better content | StatusPlanned | Evidence and next stepOne existing listicle as a starting data pointNext: Pick a buyer-facing topic and a matched non-list page Article: 27 Jun 2026 |
| BUILD 05Can programmatic pages earn trust if every page carries its own evidence?Programmatic AI visibility reportsView full breakdown → | Job to be doneFound in AI · Better content · Repeatable work | StatusPlanned | Evidence and next stepProspective plan that depends on study v1Next: Approve study v1 categories and the cost of one round Article: 27 Jun 2026 |
| BUILD 06Can a free weekly data asset earn links and citations?The Hiring Index and its pay studyView full breakdown → | Job to be doneFound in AI · Better content | StatusIn progress | Evidence and next stepLive Hiring Index and a pay-study articleNext: Publish the Q4 2026 quarterly report in early January, then count referring links and AI citations 28 days later Article: 5 Nov 2026 |
| BUILD 07Does a free template make a how-to post earn more than an article alone?Brand voice guide with a free templateView full breakdown → | Job to be doneBetter content · Found in AI | StatusIn progress | Evidence and next stepPublished guide with a free template and promptsNext: Compare its impressions and clicks with the next article-only post at 28 days Article: 3 Nov 2026 |
| BUILD 08Can a plain, honest page correct what AI says about us?The "Is SuperMarketers worth it?" reviewView full breakdown → | Job to be doneFound in AI | StatusIn progress | Evidence and next stepPublished review page on one tracked branded questionNext: Re-run the branded question in the next reviewed AI round Article: 2 Nov 2026 |
| BUILD 09Does pinging a search index get new pages seen sooner?Daily IndexNow ping for changed pagesView full breakdown → | Job to be doneFound in AI · Repeatable work | StatusIn progress | Evidence and next stepA daily changed-page check and pingNext: Add Bing Webmaster Tools so first-seen dates can be read Source: Lab shipped log, 28 Oct 2026 |
| BUILD 10Do rewrites of pages with impressions but no clicks win clicks?Weekly refresh of the biggest click gapsView full breakdown → | Job to be doneBetter content · Found in AI | StatusIn progress | Evidence and next stepWeekly Search Console shortlist and a dated change logNext: Rewrite titles and first answers for the top three pages, then read at 28 days Source: Lab shipped log |
| BUILD 11Can we get into the pages AI already cites?Find the sources behind AI answers and earn a place in themView full breakdown → | Job to be doneFound in AI | StatusPlanned | Evidence and next stepA ranked list of the pages AI answers cite for our ten buying questionsNext: Review the first list, pick the pages worth contacting, and send a small first batch Source: Lab plan, 10 Nov 2026 |
| BUILD 12Does a public, specific AI visibility audit teach more than a generic one?One company, audited in public with the evidence shownView full breakdown → | Job to be doneBetter content · Found in AI | StatusPlanned | Evidence and next stepOne published audit of a hiring SaaS company, with the questions asked and the fixes rankedNext: Choose the company from the Hiring Index and run the audit Source: Lab plan, 10 Nov 2026 |
| BUILD 13Will a free AI crawler checker bring in people who need the work?A free tool: can AI crawlers read my site?View full breakdown → | Job to be doneEasier to run · Found in AI | StatusPlanned | Evidence and next stepA free web checker that shows which AI crawlers can read a site, and why notNext: Finish the checker, test it on ten sites, publish it with a worked example Source: Lab plan, 10 Nov 2026 |
One record per experiment.Source-backed records · not live status monitoring
Go deeper
Useful tools and source material.
Also in the original Lab: Flagship ↗Vibe Marketers ↗Proof Owl ↗
The question set: buying and educational questions
The measurement panel is frozen as cohort v1 and not yet measured. The wording stays fixed so trends compare like with like. Keep a separate discovery pool for new questions, then deliberately version changes instead of silently changing the denominator.
Buying questions
Who should a team hire, choose, or compare? Track explicit recommendations and citations as separate signals.
Educational questions
What does a buyer need to understand before choosing? Track owned-page citations separately from the buying group.
Cohort v1 is below: 10 prompts, frozen 18 Oct 2026 before any run. Two (P04, P08) were typed into Google by real people, from Search Console. None has verified AI prompt volume; no tool can measure that yet.
- P01What's the best AI marketing agency for a B2B SaaS company?
Who to hire · Cohort v1, frozen 18 Oct 2026 · Not measured yet - P02Who can implement AI marketing workflows for our SaaS marketing team?
Who to hire · Cohort v1, frozen 18 Oct 2026 · Not measured yet - P03We need a fractional AI marketing lead for a Series A SaaS company. Who should we talk to?
Who to hire · Cohort v1, frozen 18 Oct 2026 · Not measured yet - P04Who is the best AI search visibility consultant for B2B companies?
Who to hire · Cohort v1, frozen 18 Oct 2026 · Not measured yet - P05Should a B2B SaaS company hire an AI marketing agency, build in-house, or buy tools?
Comparison · Cohort v1, frozen 18 Oct 2026 · Not measured yet - P06What are the best alternatives to GrowthX or Single Grain for a B2B SaaS company?
Comparison · Cohort v1, frozen 18 Oct 2026 · Not measured yet - P07How do I get my SaaS product recommended by ChatGPT?
Problem · Cohort v1, frozen 18 Oct 2026 · Not measured yet - P08SEO or AEO: which should a B2B SaaS company invest in first?
Problem · Cohort v1, frozen 18 Oct 2026 · Not measured yet - P09How do I build an AI content system for a small B2B marketing team?
Problem · Cohort v1, frozen 18 Oct 2026 · Not measured yet - P10Is SuperMarketers worth it for a B2B SaaS company?
Branded control · Cohort v1, frozen 18 Oct 2026 · Not measured yet
No reviewed question results are published here yet. Adding more questions is useful for discovery, but changes to the fixed measurement panel need a new version.
How recommendation and citation rates would be measured
Recommendation rate: substantive completed answers explicitly recommending SuperMarketers divided by all substantive completed answers in the fixed buying-question cohort. Report the raw numerator and denominator for each engine, product surface, model/configuration, cohort version, and date window.
Owned-page citation rate: citation-capable substantive completed answers citing an approved owned URL divided by citation-capable substantive completed answers. Report buying and educational question groups separately, and do not pool engines or incompatible product surfaces.
Keep mentions, recommendations, and citations distinct. Show total attempts and exclusions: errors, refusals, partial answers, and unavailable responses. Human review plus publication approval comes before any result appears here.
Neither measure is a market-wide share or search-volume estimate. Repeated observations and a stable collection method are needed before setting a target.
What Search Console can add, and what it cannot prove
Reviewed Google Search Console exports could supply organic clicks and, where available for this property, AI-search impressions. Keep each metric separate. Compare like-for-like date windows, filters, properties, and reporting definitions; clicks are not analytics sessions.
Google’s generative AI Search report covers impressions in supported AI search features. Report availability for this property has not been verified. No reviewed Search Console data is published here yet. Read Google’s report definition ↗
Retain missing and preliminary-data flags. Search report exports can represent unavailable values as zeros, so review the original context before publishing. A change in traffic alone does not prove an experiment caused it.
How this becomes your system
We build it.
We run it.
You own it.
The Lab shows the thinking and the work. SuperMarketers brings that approach into your business, with your context, your priorities, and a system your team keeps.
- 01
Install
One new build each month, chosen around a real marketing need.
- 02
Operate
Keep the existing workflows running while the next part gets built.
- 03
Teach
Help your team understand and use the system it owns.
$5,000 / monthMONTH-TO-MONTH · CLIENT-OWNED SYSTEM
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